What is the future of your target demographic? How long do you retain customers and what factors increase or decrease retention? Will an area grow enough in the next ten years to justify opening a branch nearby?
Demographic services range from fairly straightforward, simple consultations drawing on already-published future projections for particular populations to bespoke estimates for particular markets. Additionally, we uniquely retool demographic methods for business purposes; for example, providing insight into customer tenure and customer dropout rates by time using demographic approaches such as average lifespan calculation and hazard models that can be applied to your business’ particular concerns in an actionable way to give you a unique leg up on the competition.